Сообщения

Сообщения за октябрь, 2026

How to Migrate a Store From Shopify to WooCommerce Without Losing SEO

Migration Playbook: Legacy Store to WooCommerce This playbook outlines a professional, systematic approach to migrating e-commerce data to WooCommerce. It focuses on data integrity, SEO preservation, and operational stability. Phase 1: Data Extraction and Mapping Never migrate directly from a live production database. Always work with a staging environment. Exporting Data Products: Export all product data to CSV. Ensure you include SKU, Title, Description, Price, Sale Price, Stock Quantity, and Categories. Customers: Export user profiles. You need Email, First Name, Last Name, Billing/Shipping addresses, and Order History. Orders: Export order history. Crucial fields: Order ID (keep these for reference), Customer Email, Items, Totals, Tax, and Order Status. Mapping to WooCommerce WooCommerce uses a specific CSV structure. Use the WooCommerce Product CSV Importer as your template. * Mapping: Map legacy fields to post_title , post_content , regular_price , manage_stock ...

How to Fix Core Web Vitals and Speed Up a Slow WordPress Site

Core Web Vitals Optimization: A Technical Roadmap Core Web Vitals (CWV) are not just vanity metrics; they are ranking signals. As a freelancer, I see the same performance bottlenecks repeatedly. This guide cuts the fluff and provides a direct path to passing Google’s assessment. Phase 1: Measuring and Baselining Before touching code, establish your baseline. Use PageSpeed Insights (PSI) . Run the report: Check both Mobile and Desktop. Focus on the "Field Data": This is what Google uses for ranking. If your field data is missing, use "Origin Summary." Identify the culprit: Look at the "Diagnostics" section. It explicitly tells you if your LCP is caused by render-blocking resources or if your CLS is caused by layout shifts from images without dimensions. Phase 2: Reducing TTFB (Time to First Byte) TTFB is the foundation. If your server takes 2 seconds to respond, you have already failed the LCP test. Database Cleanup: Over time, databases blo...